“ We started by taking a look at longitudinal data on the number of “calls to action” that appeared in the public health literature for the last several decades. A quick search of the PubMed database revealed an exponential rise in such “calls to action”; in typical public health fashion, we’ll unnecessarily abbreviate these articles “CTAs”, so that they can be confused with the Chicago Transit Authority and probably hundreds of other more useful acronyms.” (via Blah, blah, blah: a jaded calculation of the rhetoric-to-results ratio in public health | [ EpiAnalysis ])